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	<title>Marketing + Technology = alvinbrown.com &#187; online business application</title>
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	<link>http://www.alvinbrown.com</link>
	<description>Why Not Integrate Both Marketing &#38; Technology?</description>
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		<title>Find Your Loved Ones After A Disaster: WeAreSafeAndSound.com</title>
		<link>http://www.alvinbrown.com/find-your-loved-ones-after-a-disaster-wearesafeandsoundcom.html</link>
		<comments>http://www.alvinbrown.com/find-your-loved-ones-after-a-disaster-wearesafeandsoundcom.html#comments</comments>
		<pubDate>Mon, 29 Jun 2009 22:32:13 +0000</pubDate>
		<dc:creator>abrown</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online business application]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[startup]]></category>

		<guid isPermaLink="false">http://www.alvinbrown.com/?p=59</guid>
		<description><![CDATA[WeAreSafeAndSound.com, is a nationwide emergency and disaster communications service available for complimentary usage by the general public.]]></description>
			<content:encoded><![CDATA[<p>In between my client work, and personal life, I find the time to focus on providing the general public with common services to help increase productivity within their lives.  The current project, <a href="http://www.wearesafeandsound.com/" target="_blank">WeAreSafeAndSound.com</a>, is a nationwide emergency and disaster communications service available for complimentary usage by the general public.</p>
<p>Individuals and families are encouraged to proactively register and educate themselves about the importance of preventive emergency and disaster planning. Once registered<span id="more-59"></span>, they are assigned a username and password, and a voicemail box extension. It is recommended that all family members or close group of friends share accounts so that communications can be centralized. In the event of a man-made or natural disaster, individuals can call their voicemail box via a toll-free number and leave a <strong><span style="color: #029ed8;">Safe</span><span style="color: #999999;">&amp;</span>Sound</strong> message.</p>
<p>People associated with the account call the same toll-free number, provide proper identification/user account credentials, to listen to messages. If one has internet access, they can register themselves as <strong><span style="color: #029ed8;">Safe</span><span style="color: #999999;">&amp;</span>Sound</strong> and notify anyone else tied to their account via email. In addition, the general public can search the database and be informed of individuals identifying themselves as <strong><span style="color: #029ed8;">Safe</span><span style="color: #999999;">&amp;</span>Sound</strong>.</p>
<p>In addition, our staff travels to major emergency or disaster sites to assist in providing communication services via satellite phones and laptops with satellite internet access.</p>
<p>To find out more about the WeAreSafeAndSound.com service and how you can join and receive a FREE ACCOUNT for you and your family today, please try the <a href="http://www.wearesafeandsound.com/wass_demo.php?sad=abcom" target="_blank">demo</a>.</p>
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		<title>Biz App: Liberty National Appraisals Management Company</title>
		<link>http://www.alvinbrown.com/biz-app-liberty-national-appraisals-management-company.html</link>
		<comments>http://www.alvinbrown.com/biz-app-liberty-national-appraisals-management-company.html#comments</comments>
		<pubDate>Fri, 08 May 2009 12:33:37 +0000</pubDate>
		<dc:creator>abrown</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[online business application]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[startup]]></category>

		<guid isPermaLink="false">http://www.alvinbrown.com/?p=46</guid>
		<description><![CDATA[Not too long ago, well about 6 months ago, a friend of a friend contacted my company, Brownstone Strategies, in regards to getting advice about a site he wanted to build for his company, Liberty National Appraisals Management Company.  Our initial conversing discussed everything from design, content, and purpopse of the site to hosting and how to best utilize the site to efficiently operate his appraisal company. ]]></description>
			<content:encoded><![CDATA[<p>Not too long ago, well about 6 months ago, a friend of a friend contacted my company, Brownstone Strategies, in regards to getting advice about a site he wanted to build for his company, Liberty National Appraisals Management Company.  Our initial conversing discussed everything from design, content, and purpose of the site to hosting and how to best utilize the site to efficiently operate his appraisal company.</p>
<p>Little did we know at the time that of our initial conversing, his true reasoning for building the site was <span id="more-46"></span>more out of fear and compliance to the US Government&#8217;s <a title="Show/hide the answer" onclick="TJK_doToggleDL(19);return false" href="http://www.libertynationalappraisals.com/#">Home Valuation Code of Conduct as of May 1, 2009</a>.  Long story short, we released a very good looking, comprehensive, and functioning online business application to allow his company to comply and accept appraisals online and then redistribute those appraisals to qualified and certified appraisers nationwide.  The redistribution of the appraisals occurs based upon the home state and county of the appraisal and appraiser.  We utilized PHP and MySQL databases to capture all information as well as the FPDF library to produce on-demand pdfs of appraisals.  Although the site is mostly tables, we utilized CSS to address the styling of the site.  Using <a class="zem_slink" title="Google Analytics" rel="homepage" href="http://www.google.com/analytics">Google Analytics</a>, we&#8217;re able to track the obvious web results, but at the same time were able to track how appraisers are utilizing the system &#8212; their section is locked down and not visible to the general public.  There are definitely many more features that we are currently adding and will add going forward to generate leads &#8212; homeowners utilizing the system and appraisers signing up to utilize the system and make more revenue.  At some point, there will be a need to even monetize the site more with advertising and newsletter subscriptions.</p>
<p>Overall, this was a great project and we did learn some great tricks and tips along the way in regards to the changing landscape of the mortgage and real estate industries.  Cheers to <a href="http://www.libertynationalappraisals.com" target="_blank">Liberty National Appraisals</a> and we wish them much success!  <img src='http://www.alvinbrown.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p><strong>Tools Utilized: PHP, MySQL, Photoshop, CSS, Java/Javascript, FPDF, Google Analytics, PayPal API</strong></p>
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